e& has partnered with IBM to deploy an end-to-end, multi-model artificial intelligence (AI) and generative AI governance solution, it was announced at the World Economic Forum 2025 in Davos.
The initiative aims to enhance e&’s AI governance framework, promoting compliance, oversight, and ethical practices across its AI ecosystem. The solution will utilise IBM’s watsonx.governance platform, combined with IBM Consulting’s expertise in AI implementation, to address compliance requirements, transparency and ethical oversight of AI models.
“As AI continues to transform industries, responsible governance is paramount,” said Dena Almansoori, Group Chief AI and Data Officer at e&. “At e&, we are committed to leading by example and setting the global benchmark when it comes to establishing robust AI governance practices.”
“IBM watsonx empowers organisations like e& to navigate the complexities of AI governance,” said Shukri Eid, General Manager, Gulf, Levant & Pakistan at IBM. “By integrating automation, real-time monitoring, and centralised oversight, we are addressing key governance challenges and reducing risks associated with AI.”
