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Embedded finance platform ABHI moves global HQ to Abu Dhabi

ABHI, a Hub71-backed embedded finance platform founded in Pakistan, has announced it will establish its global HQ in Abu Dhabi

Abu Dhabi
Abu Dhabi. Credit: Pixabay

ABHI, a Hub71-backed embedded finance platform, has announced it will establish its global HQ in Abu Dhabi, with support from the Abu Dhabi Investment Office (ADIO).

ABHI was founded in Pakistan and joined Hub71, Abu Dhabi’s global tech ecosystem, in 2022. The company is now working with Hub71’s strategic partner ADIO as the fintech scales up its operations to capture growth opportunities in emerging markets.

ABHI was named one of the World Economic Forum’s 2023 Technology Pioneers. It provides Earned Wage Access (EWA) to employees, which allows them to withdraw their earned salary any day, and offers employers payroll solutions and SME financing.

“ABHI is a great example of how fast companies can start, scale and succeed in Abu Dhabi,” said Badr Al-Olama, Director General of ADIO. “By being part of the Hub71 tech ecosystem for a year, the company is now collaborating with ADIO to rapidly accelerate its growth and expansion beyond Abu Dhabi.”

Abu Dhabi is one of the region’s top tech startup destinations, with over 260 startups raising over AED 5.1bn in funding and generating AED 3.5bn in revenues.

“This move is not just about expanding our geographical footprint; it’s a strategic alignment with Abu Dhabi’s vibrant tech ecosystem and the forward-thinking vision of ADIO,” said Omair Ansari, CEO & Co-Founder of ABHI. “Our presence in Abu Dhabi will enable us to leverage the dynamic business environment and robust support system to accelerate our growth and innovation.”

ABHI has also been selected as one of the Future 100 companies in the UAE, an initiative by the Ministry of Economy and the Government Development and the Future Office.