Saudi AI start‑up Lucidya has closed a $30 million Series B round led by Impact46, marking the largest AI funding round in the MENA region. Investors include Aramco’s Wa’ed Ventures, Takamol Ventures, SparkLabs, Rua Growth Fund and ARG.
Founded in 2016 and based in Riyadh, Lucidya operates across 11 countries. The company’s customer experience management (CXM) platform, powered by an Arabic‑language AI engine with over 92% accuracy, serves clients in telecoms, banking, healthcare, hospitality and the public sector, covering more than 75 million users and enterprises with a combined market capitalisation of over $250 billion.
Lucidya plans to use the funding to scale its AI Agent offering, an automation suite designed to manage customer-facing roles, including support, sales, and marketing. The platform automates conversations, personalises engagement, and ensures compliance with regulations such as Saudi Arabia’s Personal Data Protection Law.
This round surpasses Lucidya’s $6 million Series A raise in 2022 and stands above competing AI funding rounds in the region, including a $20 million raise by Intelmatix in 2024.
